Customer is a Child - Written by Bharath

Lot of speculation about how to treat a customer. As a marketing analyst, working at the back end of the department I believe treating the customer as a child is the right way. Reasons: What can be more beautiful in this world than the smile of a child? You have to treat the child with lot of care and affection to gain his love. But if he starts loving you then he would never leave you unless or until if there is any flaw from your side. And when lot of children around you, you have to give equal importance to every child and have to equally distribute your love but giving each child a feeling that you love him more than any other child around you. That’s more important. Because these children are very possessive and sensitive. And they always need your attention. Advertisements and Sales promotion are the chocolates and ice-creams to attract these children. Warning: Don’t fool or threaten this child to feed him. He is not an ordinary child. He is infant Jesus in the hands of Mary. He very well knows what to do. So give him the due respect. But don’t be afraid of him, he still needs your love. Suggest; don’t advice. Inform; don’t teach. Spend most of your time as you can with him. But don’t forget to concentrate on the next child and love him like the same. The most essential quality of a marketer is to get obsessed in loving these children. Love thy Children.